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The MBA in Media Management
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Voices from the Global Village: Oscar® nominated Sam Pollard to speak at MCNY 3rd Annual Short Film Festival April 12, joins filmmakers Danielle Lurie, Parris Moore, and Ritika Hiranandani to speak April 13; sponsors line up to support the Festival.

April 2, 2012

Award winning and Oscar® nominated filmmaker Samuel Pollard, is confirmed to join Danielle Lurie, Parris Moore, and Ritika Hiranandani as speakers at the Metropolitan College of New York’s 3rd Annual Short Film Festival on April 12 and 13 from 6-9pm in the school’s Conference Center at 431 Canal Street, New York, NY.

This year’s festival, with a theme of New Faces in Film, continues to grow and gain the support of established entertainment industry leaders and corporate and community sponsors. MCNY is proud to welcome Essence, Tourism Malaysia, Subway, Little Kingdom, Cinematiq, Lords Bakery, Soi66 and Yamerra as they join returning sponsors Kraft and the Crosby Collective to support the efforts of our Media Management MBA students in organizing this year’s festival.

About the Panelists:

Sam Pollard is an accomplished film and video editor and a documentary producer/director whose work spans almost 30 years. He began his career in 1989 with Eyes on the Prize II: America at the Racial Crossroads and received an Emmy® for an episode he produced. Between 1990 and 2000, Pollard edited a number of Spike Lee’s films: Mo’ Better Blues, Jungle Fever, Girl 6, Clockers, Bamboozled and received an Oscar® nomination for 4 Little Girls. He recently won his sixth Emmy® for best editing on the HBO documentary By the People: The Election of Barack Obama. His most recent film, Slavery By Another Name, premiered on PBS in February of this year.

Slavery By Another Name — Director: Samuel Pollard

Parris Moore, who holds an MBA in Media Management from MCNY, produced the film Black Ninja, and is a Producer of the film Kinyarwanda, which debuted at Sundance in 2011 and was released in theaters by the AFFRM in December 2012. The film won the World Cinema Audience Award in the Dramatic Category in Sundance and was nominated for 3 NAACP awards. Kinyarwanda is based on true accounts from survivors who took refuge at the Grand Mosque of Kigali and the madrassa of Nyanza during the Rwandan genocide. It recounts how the Imams opened the doors of the mosques to give refuge to the Tutsi and those Hutu who refused to participate in the killing.

Kinyarwanda — Producer: Parris Moore

Danielle Lurie has been named as one of Filmmaker Magazine’s ’25 New Faces of Independent Film,’ and a fellow of IFP’s 2011 Emerging Visions symposium. Her debut short film, In the Morning, premiered at the 2005 Sundance Film Festival, and has won nine film festivals to date, including ‘Best Narrative Short’ at the Oscar® qualifying Nashville Film Festival. On the narrative side, Danielle has written screenplay adaptations of Jamaica Kincaid’s novel, Lucy, to star Zoe Saldana (Avatar, Star Trek) as well as an excerpt of Nicholas Kristof’s best selling book, Half the Sky, directed by Marisa Tomei and Lisa Leone, for a PBS series. Danielle is also adapting another Nicholas Kristof NY Times article into a full-length screenplay that she will direct titled Usha, set in the slums of India. She is also attached to direct the film adaptation of Marina Budhos’s book Ask Me No Questions, produced by Jane Startz.

In the Morning — Writer/Director: Danielle Lurie

Ritika Hiranandani is an independent filmmaker and distributor serving US and Bollywood markets. She is President and CEO of Atlantic-Crossing LLC, a technical services company that offers software-consulting services to corporate clients including Western Union, Godrej, National Stock Exchange of India, Tata, and Videocon. Through her most recent company, Atlantic Crossing Productions, she partners with leading international television and film production and distribution companies and broadcasters who have been involved in producing motion pictures, soap operas, reality television, game shows, tele-films, title animations and related software for companies ranging from NBC to Turner Broadcasting as well as numerous production, advertising, public relations and media companies in both the US and India. Her recently distributed films include Lava-Kusa: Warrior Twins, and Bruce-The Challenge.

Lava Kusa: Warrior Twins

The festival, which is organized and planned by students in the Media Management MBA program, provides opportunities for experiential learning where students can engage in practical applications of theoretical topics learned in class. “We are honored to host these accomplished film professionals to speak with our students and guests at the Festival and provide a forum for them to share their insights and wisdom on becoming future business leaders and navigating this rapidly changing time of convergence, globalization and digitization in the film industry,” says Kristie Velasco, Adjunct Professor & Coordinator, Media Management MBA Programs for MCNY.

The event is free and open to the public. Information is also available on our school Facebook page at www.facebook.com/mcnyedu.

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Voices from the Global Village: Attorney, Publisher and Entrepreneur L. Londell McMillan to speak to students at MCNY tonight

March 6, 2012

The MCNY Media Management MBA Program is proud to welcome internationally recognized attorney, publisher and advocate, L. Londell McMillan to speak with MBA students at the college tonight, March 6 at 6pm. The evening of conversations with our students will be facilitated by Prof. Kristie Velasco, Coordinator of the Media Management MBA Program, and Prof. Bernard Jackson, III.

Mr. McMillan, who specializes in the law of business and commercial transactions, litigation, communications, entertainment, intellectual property, and government affairs, is recognized as one of the most influential leaders of his generation. In addition to being a partner and co-head of the Media and Entertainment Global Industry Group at the international law firm of Dewey & LeBoeuf LLP, he is also an entrepreneur and Executive Publisher of the re-focused Source Magazine (www.thesource.com) and the recently launched Jones Magazine (www.jonesmag.com) (a high-end fashion, beauty and travel shopping guide for women).

Over the years, Mr. McMillan’s elite client list has included legendary artists, professional sports clients, authors, legislators, executives and businesses in the communications, media, entertainment, and real estate industries. He is also currently one of the co-owners and investors in the New Jersey Nets NBA basketball team and Brooklyn’s Atlantic Yards development project.

In 2008, Mr. McMillan was named as one of The National Law Journal’s 50 most Influential Minority Lawyers in America along with U.S. Attorney General Eric Holder, Vernon Jordan and Harvard Prof. Charles Ogeltree, among others; and in 2007 he was recognized as one of New York’s Super Lawyers, a distinguished honor for top lawyers in New York State. He was a recipient of the prestigious MBBA Haywood W. Burns, Lawyer of the Year Award in 2001 and featured on the cover of the Black Enterprise Magazine’s December 2003 issue. Mr. McMillan has also been honored alongside Kenneth Chenault, Stanley O’Neal and Richard Parsons among Crain’s 100 Most Powerful Minority Leaders.

It was just announced that Mr. McMillan will receive the Reginald F. Lewis Award, which honors African American entrepreneurs who succeeded internationally in business before the age of 50 on June 26 in East Hampton, NY.

Mr. McMillan was born in the Tompkins housing projects of Bedford-Stuyvesant, Brooklyn; he is a graduate of Brooklyn Technical high school, the School for Industrial and Labor Relations at Cornell University, and New York University School of Law.

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Voices From the Global Village: MCNY 3rd Annual Short Film Festival — April 12-14, 2012!

February 5, 2012

MCNY 3rd Annual Short Film Festival
MARK APRIL 12-14, 2012 on your calendar as the MCNY 3rd Annual Short Film Festival organized and sponsored by the Media Management MBA Program.

The MCNY Media Management MBA Program will host its 3rd Annual Short Film Festival on April 12, 13 and 14. The theme of this year’s festival is “New Faces in Film” and plans for the three days include panel discussions and networking opportunities with entertainment and media industry leaders, prizes, raffles and film screenings as well as awards for the Best Festival Short Film and the Best MCNY Student Festival Entry.

Begun as a live case study class project in one of the Media Management classes in 2009, the festival is quickly becoming an established event for the entire MCNY community as it continues to grow in size and provide hands on learning opportunities for our Media Management MBA students.

The first of its kind in the nation, the MCNY Media Management MBA program remains the only one year accelerated specialized MBA program in Media Management, fusing the study of general MBA core competencies in economics, finance, marketing, operations, management, and accounting with intensive exploration of media specific fields essential for effective media management. Located in the shadow of the Tribeca Film Festival, MCNY’s Media Management MBA program provides students with the tools necessary to successfully navigate the unique nuanced business, operations and management characteristics of the media and entertainment industries by providing students with a comprehensive analytical overview of the media industries including entertainment law, new media, broadcast, film, music and publishing industries, media marketing, advertising & public relations, arts administration & cultural heritage management, and media theory.

The Festival will begin accepting short film entries shortly. For additional information follow our Twitter accounts or contact Prof. Kristie Velasco, Program Coordinator.

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Voices From the Global Village: Media Management MBA Program Coordinator/Adjunct Professor Kristie Velasco has been awarded a research grant by MEIEA®!

January 18, 2012

As part of their 2011-2012 cycle of Research Grants, the MEIEA® Grant Award Committee has approved awards for the 2011-12 academic year. Among the recipiants were Storm Gloor (University of Colorado, Denver), Monica Herzig (Indiania University), and Kristie Velasco (Metropolitan College of New York). (http://www.meiea.org/)

The Music and Entertainment Industry Educators Association (MEIEA®) is an international organization that was formed in 1979 to bring together educators with leaders of the music and entertainment industries. The primary goal of MEIEA® is to facilitate an exchange of information between educators and practitioners in order to prepare students for careers in the music and entertainment industries.

In April, 2011, the National Academy of Recording Arts and Sciences (NARAS) announced that it would be restructuring the categories for the Grammy Awards distributed each year for music recordings in the industry. Pronounced as part of an evolution process begun in 2009, the number of the categories that are awarded in 2012 will be decreased to 78 from 109. Working with MCNY MPA/MBA, Media Management grad Nathasha Cresap, the MEIEA® grant will defray the costs to conduct research and develop a conceptual paper providing a legal, statistical and socio-economic/political impact analysis of the restructuring of Grammy award categories by NARAS.

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Posted by MCNY Media Management Blog in MCNY Faculty Achievements, MCNY Media Management MBA Faculty, Media Management Graduates, Media Management Students, Voices from the Global Village. Post a Comment »

SAVE THE DATE: MCNY 3rd Annual Short Film Festival — April 12-14, 2012!

January 11, 2012

MARK APRIL 12-14, 2012 on your calendar as the MCNY 3rd Annual Short Film Festival organized and sponsored by the Media Management MBA Program.

The MCNY Media Management MBA Program will host its 3rd Annual Short Film Festival on April 12, 13 and 14. The theme of this year’s festival is “New Faces in Film” and plans for the three days include panel discussions and networking opportunities with entertainment and media industry leaders, prizes, raffles and film screenings as well as awards for the Best Festival Short Film and the Best MCNY Student Festival Entry.

Begun as a live case study class project in one of the Media Management classes in 2009, the festival is quickly becoming an established event for the entire MCNY community as it continues to grow in size and provide hands on learning opportunities for our Media Management MBA students.

The first of its kind in the nation, the MCNY Media Management MBA program remains the only one year accelerated specialized MBA program in Media Management, fusing the study of general MBA core competencies in economics, finance, marketing, operations, management, and accounting with intensive exploration of media specific fields essential for effective media management. Located in the shadow of the Tribeca Film Festival, MCNY’s Media Management MBA program provides students with the tools necessary to successfully navigate the unique nuanced business, operations and management characteristics of the media and entertainment industries by providing students with a comprehensive analytical overview of the media industries including entertainment law, new media, broadcast, film, music and publishing industries, media marketing, advertising & public relations, arts administration & cultural heritage management, and media theory.

The Festival will begin accepting short film entries shortly. For additional information follow our Twitter accounts or contact Prof. Kristie Velasco, Program Coordinator.

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Voices from the Global Village: The Students Speak — Chris Figueroa “Video Chatting in Commerce”

January 4, 2012

The future of digital media: the evolution of video content on the web.

The day is coming when video chatting over the Internet to do business will be as common as walking into a store and starting up a conversation with an employee. By sitting in front of a computer, with a couple clicks on a mouse or keypad, you will be able to instantly engage a company employee who will appear on your screen and ask “Hi, how I can I help today?” It’ll be face-to-face “human” interaction, except that it will be done by hundreds of thousands of ones and zeros blasting through cyber space to replicate your image on the other end of the webcam. While it may not compare to the tactile experience of walking into a store, holding a product in your hands and trying it out, or purchasing it on the spot and then being able to take it home with you, a customer will still have the ability to “enter” a store and talk to staff about products and costs. This is where the future of digital media is headed and fast!

The fact is many businesses are already selling exclusively through the Internet without their customers having to physically walk into a store to purchase products. E-commerce is booming with companies like Amazon revolutionizing how the economics of supply and demand. However, it’s obvious that video- to-video chat functions are a growing trend.

Recently Facebook added a video-to-video chat feature to their text chat function. Now you can go on Facebook and video chat with your friends, family and social networking buddies just as if you were using Skype, iChat or any other kind of video-to-video program. This is good for Facebook because it gives you another reason why you can just stay on their site to video chat instead of going elsewhere. Google has taken it a step further by allowing Google + users to video chat with up to ten friends at a time, all while watching YouTube videos simultaneously. It’s called a “Google Hangout” and I will admit it’s fun but it’s only the beginning. If Google were smart they would add the ability for users in a “Google Hangout” to view Internet webpages together and seamlessly without having to send websites links back and forth to each other to review.
IChat and Skype already have this feature it’s called a “screen share” but it’s slow and IChat and Skype obviously don’t have all the other things such as the whole social networking aspect that “Google +” and “Facebook” have.

It won’t be long before this feature can become tool to help lead the way for companies to do business and make money in the future. However, three issues must be considered for there to be widespread adoption of video to video chat functions in retail commerce:

First, mobile broadband with which we are most commonly familiar, 3g, 4g etc., cannot keep up with the rapid growth and usage of mobile devices, mobile technologies and other digital media consumption – especially not if we are regularly engaged in video-to video chat encounters. This is one of the reasons why Apple’s new Facetime will only be available through a Wi-Fi connection until 4g, 5g, or 6g can catch up.

The second reason is that, with no economies of scale, video-to-video chat functions are still fairly expensive to provide on a mass basis to individuals. For example, to run a large scale video-to-video chat function on a website requires expensive software, like the Adobe Flash Interactive Media Server, which can cost around $4,600 dollars and up and that doesn’t even include the thousands of dollar in frequent updates that are required to keep the system running bug free. The major players in the industry can afford this cost easily but don’t forget the high cost of bandwidth and server space based on the amount of users and traffic for a specific site. These costs can reach in the tens of thousands without video-to-video chat functions; just image the cost when you factor in this feature.

The third reason is people are still hesitant with the idea of doing business in a video-to-video format. Being on a webcam, one on one with a stranger, to buy something or inquire about a product is something that most people might still find a little awkward. When you walk into a store you’re still in public so there are usually other people around and you feel more comfortable interacting with an employee that is a stranger to you. But when you’re on a web cam, it’s a little bit more personal, it’s more one on one, more face to face and the comfort zone of being in public is just not there. Regardless, as video-to-video chat functions become more and more common and more generally accepted as a norm in society then you will start to see more websites providing video-to-video services to conduct business. Once the major websites and businesses start doing it then you’ll start to see everyone else follow their lead.

Regardless of trepidations about the how, what and where, the important thing to keep in mind is this kind of video-to-video chat feature on the web is only the beginning. Because of this, I have decided to start my own e-commerce business, which will launch shortly. The business will be fully online and Internet based, and one of the key features that set us apart from our competition is… Yep you guessed it, a video-to-video chat feature that will allow business to run smoother, instantly and more relevant to the Internet age that we live in. It make sense to me and that is exactly why I’m betting on the fact that you will see a lot more companies using video-to-video chat to add a nice feature and function to their websites and business models.

Chris Manhattan Figueroa
CEO of Amy’s List
MBA Student and Internet Entrepreneur

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Voices from the Global Village: The Students Speak — Debie Lachman, “Social Media: The Value of Conversation”

December 12, 2011

As we end the year and enter the holidays, our students are taking finals, finishing papers and completing their other various course requirements in all of our programs.  For our MBA students, this means that they are also engaged in assessing and evaluating the success of their Constructive Actions, which is one of the unique features of an education at Metropolitan College of New York.

The Constructive Action is one of the tools MCNY uses to integrate the essential educational components of theory and practice into a cohesive and comprehensive whole in order to bridge the gap between the academic and business worlds and resolve the pedagogical dichotomy of emphasizing theory as advocated by most academic institutions versus the emphasis on the practical, applied approach advocated by the business community.   We achieve this by utilizing Purpose-Centered Education as a teaching model, where we fuse the acquisition of highly specialized industry specific knowledge with the study of professional managerial skills by combining classroom instruction in the Dimensions classes with applied knowledge and practice gained through Purpose Seminars and the Constructive Action.

Thus, in the MCNY Media Management MBA program, we provide students with an exemplary business education while also equipping them with the tools necessary to successfully navigate the unique nuanced business, operations and management characteristics of the media and entertainment industries.  Their studies include a comprehensive analytical overview of all aspects of the media industries, including entertainment law and contracts, the film, broadcast, music and publishing industries, art and theater administration as well as new media and marketing.   They are therefore prepared to enter the rapidly changing media industries with the knowledge and skill to develop models for successful exploitation and utilization of social and mobile media in the delivery of traditional entertainment industries; manage and develop new successful business models in changing music and publishing industries in light of digitization and convergence; and, be at the forefront of administration of successful business models for developing “new” media industries, entrepreneurial media ventures or improved service methods within media businesses.

Over the next few weeks, we want to take the opportunity to use this blog to feature those voices from the global village of our Media Management MBA students, discussing issues they have been studying and engaged in developing as part of their Constructive Actions.

As always, we welcome your comments and thoughts.

Kristie Velasco, Coordinator, MBA Media Management Program

 

Social Media: The Value Of Conversation

Welcome!  Allow me to first introduce myself.  My name is Debie Lachman, and I am a media marketing enthusiast.  I am also currently an MBA Media Management student at Metropolitan College of New York.  I have a strong background in art, advertising and communications design producing various projects from desktop publishing to branding, photography, advertising campaigns, print media, typography, and market research.  See my website www.debielachman.com for sample works.

Being a native to the “social” media world which is in the midst of a miraculous technological transition, I have seen and experienced the best of both worlds.  It seems like just yesterday I was submitting my assignments on floppy disks, where today, I am doing everything digitally.

Coming from a communications design background producing print advertising campaigns, the times of trimming and mounting ads has become obsolete and unnecessary manual labor.  All the hard work of perfecting edges and applying glue to ensure the images held in place takes away from allowing the limited viewers to focus on the actual campaign. This is no longer the case; social media has emerged, allowing mass communication with many rooms full of media experts anywhere, at any time.  Artists can display an array of works all over the Internet and generate conversations online about their works.  This new media can help any individual or organization find a voice online, and that’s exactly what it has become!

If you are reading this blog, you probably have already figured out the growing importance of getting your information from the Internet, and would be surprised how many people still do not understand the value of social media networks.  However, as the video below shows, there are many who still do not understand that social media networking sites such as, Facebook, Twitter, and LinkedIn have become immensely popular over the years and have grown to become the norm as the platform for engaging others of thought, ideas, and overall personality, whether as an individual or organization.

 
 
 

The potential of Facebook has far exceeded the expectations of businesses and marketing professionals. What first started as a site to for college students to socialize or to connect family and friends that you might not see on a regular basis has become a platform for daily conversation and a tool to encourage brand awareness.  The very same stage used to highlight one’s personality created a domino effect of influence worldwide, closing the barriers of local and long distance.  Many in search of lost friends and family members have also adapted to this new media, creating even larger communities online, all living as neighbors in a virtual world.  Not being a part of this virtual community as an organization is almost equivalent to being non-existent.

Twitter is another sensation to hit the online world. According to BBC News and technology reporter, Maggie Shiels, Twitter has now accrued 200 million users and its popularity continues to grow.  And yet, what is Twitter many still ask?  That’s simple, Twitter is a real-time information network that connects one to the latest information about what they may find interesting.  The most unique aspect of this particular social network is that each Tweet is 140 characters in length, encouraging users to become creative within that space.  While this all sounds great for individuals, another question many are facing is how Twitter can help them improve or grow their businesses.  Twitter connects businesses to customers in real-time by sharing information quickly with those who are interested in their product and services.  By gathering real-time market intelligence and feedback, businesses can improve their product and services, build relationships with their consumers to produce overall customer satisfaction.

Now, if Facebook and Twitter is not your thing, LinkedIn is yet another option, and perhaps the most important one in a professional world.  LinkedIn is a professional social networking site that helps one establish a professional profile, stay in touch with colleagues and friends, find experts and ideas, and explore opportunities.  How is this different from any other social media site you ask?  Well, LinkedIn actually allows you to control the first impression people get when searching for you online; this is because LinkedIn profiles rise to the top of search results.

It is critical for today’s small business managers and owners to understand that in today’s competitive economy, efficiency helps in the decision making process of consumers if they are to leverage the benefits of social media networks for the businesses.  If positive information about your product is readily available, it can only work in your favor.  Businesses who do not engage in conversations with their consumers on a personal level lose vital information on consumer satisfaction.  These new media networks have replaced traditional public relations methods, by giving any one individual or business the control to promote and market their brands using pure conversation online.

For many companies and individuals, not having a presence online can be perceived as being practically non-existent, and so, therefore, establishing an online presence and understanding the basics of online and social media marketing is a critical start up requirement if you hope to compete as a business today.

Just imagine a world where online users are eager to share ideas, comments, and suggestions about what you are providing them and how to improve so they can continue to support your product or services…This is all possible with social media!

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Voices from the Global Village: MCNY Media Management MBA and Adjunct Professor Paula Landry publishes new book!

September 24, 2011

Congratulations PAULA LANDRY!

We are so proud of MCNY Media Management MBA Paula Landry for publishing her book Scheduling and Budgeting Your Film: A Panic Free Guide which is being released on October 3 by Focal Press.  (It is available in hard copy and electronic formats directly from the publisher as well as from Amazon, Barnes & Noble and other retail outlets.)  Paula is a film and music producer who creates commercials, multimedia concerts, films both short- and long-form, and branded videos for the Internet. Her movies have premiered at Sundance and gone on to win awards worldwide.

Also a very valued member of the MCNY adjunct faculty in the Media Management MBA program, Prof Landry’s film industry classes are always student favorites and provide our Media MBA students an insider’s view of the workings, business and economics of the film industry.  This is Prof. Landry’s second book, having co-authored, This Business of Film: A Practical Guide to Achieving Success in the Film Industry with Stephen Greenwald in 2009.

According to the Publisher, Scheduling and Budgeting Your Film: A Panic Free Guide isthe Holy Grail for filmmakers.”

Budgeting and scheduling are easy in principle but hard in practice. The successful producer has a solid plan for juggling dozens of activities and costs while retaining the flexibility to cope with those inevitable last-minute changes and stay on course.

Other resources look at budgeting and scheduling in isolation; this book is unique in covering the two closely intertwined activities in a single volume. Readers get both topics for the price of one book; competitors cover each topic separately. All the fundamentals of line producing are covered in a quick-reference format and the tips apply no matter what kind of scheduling or budgeting software you’re using.

• Useful tricks of the trade show you how to squeeze the most of a limited budget and tight schedule
• Includes specific tips for film, video, shorts, online projects, corporate and educational video, and docs
• Companion web site features useful forms/templates, and 60 minutes of video demonstrating line producing techniques and case studies—see the principles put to work!
• Includes sample budgets/schedules from different types of projects that you can adapt and use for your own project

See http://www.focalpress.com/books/film_and_video/scheduling_and_budgeting_your_film.aspx 

In addition to her teaching duties, Ms. Landry is currently president of Idea Blizzard Productions, a media-consulting company, and also heads a commercial-music enterprise, FireStorm Productions. She has produced media projects for American Health and Fitness, Fit TV, the Odyssey Channel, Pearson Television, and several Fortune 500 companies. Landry has also consulted on media projects for Carnegie Hall, Christie’s auction house, Details magazine, Entertainment Weekly, G&H Media, Loosely Translated Productions, Mullen & Company, Tribe Pictures, and numerous political campaigns.

I personally applaud Prof. Landry’s ongoing achievement; she is an inspiring and dedicated role model for students in general and for all women in the film and media industries.

P’alante!

Kristie Velasco,

Coordinator, MCNY Media Management MBA Program

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Voices From the Global Village…Award-Winning Sundance Film “Kinyarwanda” Will Receive a Theatrical Release Through AFFRM!

July 9, 2011

Congratulations Parris Moore!

Our recent graduates are joining the ranks of other successful MCNY MBA Media Management Program who are contributing an often absent perspective to the voices coming from the global village. Parris Moore is the Associate Producer of the film “Kinyarwanda” and a graduate of the MCNY MBA Media Management Program.

Award-Winning Sundance Film “Contents” Will Receive a Theatrical Release Through AFFRM

by Dana Harris (July 5, 2011)

AFFRM—aka the African-American Film Festival Releasing Movement—will give U.S. theatrical distribution to “Kinyarwanda,” the 2011 Sundance Film Festival Audience Award winner for World Cinema Drama. The film will be released in November.

See the full linked story about this amazing achievement one of our MCNY Media Management Graduates, Parris Moore, and his colleagues

http://www.indiewire.com/article/award-winning_sundance_title_kinyarwanda_will_receive_a_theatrical_release_

See the film trailer here

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Voices From the Global Village: Congratulations 2011 Graduates!

June 24, 2011

June 11, 2011 was a great day for the MCNY family as we watched so many of our students take that well earned walk across the stage during the MCNY 34th Commencement Exercises to accept their degrees and officially join the ranks of tomorrows business, human service, public policy and education leaders in a variety of industries. I too applaud all of the MCNY graduates for their achievements and join the chorus of those acknowledging and thanking the families of the graduates for their sacrifice and support in helping their loved one achieve this invaluable accomplishment.

I do have of course, an understandable particular pride for the 2011 graduates of MCNY’s Media Management MBA Program. Each one of you could have pursued your graduate business education at any one of a number of schools offering an MBA. However, it is obvious that those who have completed this program came to MCNY because we offer what the others don’t. Our philosophy is that, in addition to the acquisition of excellent managerial, business administration and leadership skills, at MCNY we believe that an appreciation and commitment to social justice is integral to successfully operating a business or succeeding in a corporate environment. Throughout the formation of your CAs and interwoven throughout the traditional MBA competencies was a strong foundation of ethics and a constant review and discussion of how successful business people can create and provide business products or services that will have a positive impact on the communities within which they live and work in order to empower the larger society of which they are a member.

So I am proud of each of the Media Management MBA students who managed to balance all of their competing obligations and successfully complete their studies. Your experiences, friendships formed and skills and knowledge acquired in your classes at MCNY will remain with you long past your graduation, and will be that well you can draw from as you face business challenges and opportunities in your future. Actually, I understand that I have played a particularly visible role in the acquisition of some of those lessons; you are welcome Michael. (Smile)

In all seriousness, I welcome you all into this industry as colleagues who share an understanding that social responsibility is critical for business people in the media industry and who understand the integral role (good or bad) that media has in the formation of our self identities, cultural values, interpersonal relationships, economic and financial health, political direction, etc. From Cherise, to George, Lindsay, Alicia, Krystal, Saneeta, Latasha, Yoshi, Agata, Nazly and Cynthia, to Max, Jasmin, Vani, Jason, Nygil, Alex, Tichanda, and Michael and most recently, Mauttika, Patricia, Vegia, Marius, Angela, Jeanne, and Anastasia, and especially Adelaide and Lithera, two women who never gave up and fought to the last day to finish their degrees and secure their futures in the business world…as you each complete this program, know that I have high expectations for all of you.

I have no doubt that each of you can make a positive impact on the world and on the media while being successful business people. Know that we at MCNY remain available and welcome you to the MCNY Alumni family. Rest assured that I will reach out and call on you (as I do for those who have graduated before you) to help strengthen the program, as we continue our progress through our ACBSP Accreditation Candidacy and, more importantly to assist, advise and help guide those students coming behind you. Remember that this really does only work if we remain committed to the belief/moral imperative that ‘each one, teach one.’

Good luck. Never stop believing that one person can change the world.

Dios bendice.

Kristie Velasco
Coordinator, Media Management MBA Program

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