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The MBA in Media Management
Media Management
MCNY's Media Management Blog

Voices from the Global Village: MCNY Media Management MBA and Adjunct Professor Paula Landry publishes new book!

September 24, 2011

Congratulations PAULA LANDRY!

We are so proud of MCNY Media Management MBA Paula Landry for publishing her book Scheduling and Budgeting Your Film: A Panic Free Guide which is being released on October 3 by Focal Press.  (It is available in hard copy and electronic formats directly from the publisher as well as from Amazon, Barnes & Noble and other retail outlets.)  Paula is a film and music producer who creates commercials, multimedia concerts, films both short- and long-form, and branded videos for the Internet. Her movies have premiered at Sundance and gone on to win awards worldwide.

Also a very valued member of the MCNY adjunct faculty in the Media Management MBA program, Prof Landry’s film industry classes are always student favorites and provide our Media MBA students an insider’s view of the workings, business and economics of the film industry.  This is Prof. Landry’s second book, having co-authored, This Business of Film: A Practical Guide to Achieving Success in the Film Industry with Stephen Greenwald in 2009.

According to the Publisher, Scheduling and Budgeting Your Film: A Panic Free Guide isthe Holy Grail for filmmakers.”

Budgeting and scheduling are easy in principle but hard in practice. The successful producer has a solid plan for juggling dozens of activities and costs while retaining the flexibility to cope with those inevitable last-minute changes and stay on course.

Other resources look at budgeting and scheduling in isolation; this book is unique in covering the two closely intertwined activities in a single volume. Readers get both topics for the price of one book; competitors cover each topic separately. All the fundamentals of line producing are covered in a quick-reference format and the tips apply no matter what kind of scheduling or budgeting software you’re using.

• Useful tricks of the trade show you how to squeeze the most of a limited budget and tight schedule
• Includes specific tips for film, video, shorts, online projects, corporate and educational video, and docs
• Companion web site features useful forms/templates, and 60 minutes of video demonstrating line producing techniques and case studies—see the principles put to work!
• Includes sample budgets/schedules from different types of projects that you can adapt and use for your own project

See http://www.focalpress.com/books/film_and_video/scheduling_and_budgeting_your_film.aspx 

In addition to her teaching duties, Ms. Landry is currently president of Idea Blizzard Productions, a media-consulting company, and also heads a commercial-music enterprise, FireStorm Productions. She has produced media projects for American Health and Fitness, Fit TV, the Odyssey Channel, Pearson Television, and several Fortune 500 companies. Landry has also consulted on media projects for Carnegie Hall, Christie’s auction house, Details magazine, Entertainment Weekly, G&H Media, Loosely Translated Productions, Mullen & Company, Tribe Pictures, and numerous political campaigns.

I personally applaud Prof. Landry’s ongoing achievement; she is an inspiring and dedicated role model for students in general and for all women in the film and media industries.

P’alante!

Kristie Velasco,

Coordinator, MCNY Media Management MBA Program

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Posted by MCNY Media Management Blog in Graduate Achievements, MCNY Faculty Achievements, MCNY Media Management MBA Faculty, Media Management Graduates, Uncategorized, Voices from the Global Village. Post a Comment »

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