Course Offerings
The program focuses on 8 essential Purposes:
The complete degree program requires 129 credits. Each semester students earn 16 credits (with the exception of the second semester, which requires 17). Each credit represents either 15 semester hours of class work plus 30 hours of study.
Bachelor of Business Administration Course Offerings
Semester 1: Self-Assessment and Planning for Professional Development
Purpose Seminar/Constructive Action (FLD 110 PCA) (3 Credits)
The Constructive Action for the first semester, which is facilitated in the Purpose class, requires that students carry out and document a planned strategy of personal development addressing a need or problem in their own professional environment. This strategy must be charted within the context of a career plan.
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Values and Ethics: Introduction to Values and Ethics (PHI 110 VAL) (2 Credits)
This seminar examines the development and application of values, work ethics, and codes of conduct to address individual differences and major ethical issues. Topics include an historical review of value systems; work ethics and human nature; the implications of value systems for the development of careers, work life, and business organizations; and how different ways of thinking can be used to enhance judgment and decision-making.
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Self and Others: Research in Business (BUS 110 SEL) (2 Credits)
Applications of business research to areas of management and decision making; students engage in applications of primary and secondary research to business problems; students learn to develop and implement research strategies, and learn to analyze and present their findings.
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Systems: Introduction to Business and Management (BUS 110 SYS) (3 Credits)
An introduction to business organizations and principles of management. Included are an examination of the current economic structure of the United States and the business functions within the organization.
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Skills: Computer Applications for Management (MIS 110 SKI) (3 Credits)
An introduction to Microsoft Office Suite, including Word, Excel, Powerpoint, and Access. Students are encouraged at the end of the course to seek Microsoft Office User Specialist (MOUS) certification. Students also become familiar with the use of the Internet for research.
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Communications: Fundamentals of Business Writing (ENG 110 COM) (3 Credits)
Students become involved in the process of writing beginning with simple themes and progressing to essays, articles and reviews. Grammar and syntax are discussed as needed.
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Semester 2: Building Professional Relationships
Purpose Seminar/Constructive Action (FLD 120 PCA) (3 Credits)
For their Constructive Action, students are required to make a plan for developing effective professional relationships, implementing the plan, and evaluating the results.
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Values and Ethics: Business Values (PHI 120 VAL) (2 Credits)
Using the concepts and philosophical systems introduced in the first semester, students now concentrate on applying these ideas to specific areas in business, especially as they relate to professions and professionalism in business, and the need to balance conflicts and responsibilities to the firm, its customers, society, and oneself.
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Self and Others: Science and the World of Business (SCI 120 SEL) (3 Credits)
This course is an introduction to science. It examines the basic content, historical development and principal figures in the fields of biology, chemistry, physics, anatomy, physiology, genetics, nutrition, astronomy, and earth science.
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Systems: Introduction to Management Data Processing (MIS 120 SYS) (3 Credits)
An introduction to management data processing and systems, including computer hardware and software, telecommunications, database management, the Internet and e-commerce.
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Skills: Quantitative Analysis for Business (MIS 120 SKI) (3 Credits)
A survey of the fundamental quantitative concepts needed in business. Topics include ratios, annuities, present value, compound interest, graphing, equations, insurance, taxation, and investments.
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Communications: Written and Oral Communications (ENG 120 COM) (3 Credits)
Business communications in this semester expands on the first semester material, and introduces additional applied forms of business writing and public speaking.
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Semester 3: Working In Groups
Purpose Seminar/Constructive Action (FLD 230 PCA) (3 Credits)
For their Constructive Actions, students must work as members of a group to set goals and carry out a significant task or course of action.
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Values and Ethics: Cross-Cultural Values and Ethics (PHI 230 VAL) (2 Credits)
The United States continues to be the "melting pot" for various groups. This may affect the marketing and human resource practices of many business organizations. The increasing internationalization of business has made it imperative to understand different cultures and societies. This course undertakes a comparative analysis of ethical issues and practices in different cultures and societies.
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Self and Others: Introduction to Sociology (SOC 230 SEL) (2 Credits)
A study of modern society with emphasis on the family, the community, culture, groups and significant trends in group living.
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Systems: Macroeconomics (ECO 230 SYS) (3 Credits)
Explores the concepts of total output, inflation, employment and unemployment, economic growth and economic approaches to social problems.
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Skills: Principles of Accounting (ACC 230 SKI) (3 Credits)
An introduction to accounting. Instruction is provided with microcomputers as an accounting tool. In addition, accounting is examined as a tool for organizing business information.
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Communications: Managerial Communications (ENG 230 COM) (3 Credits)
Exploration of strategic communications for practicing managers. Topics include memoranda, proposals, negotiations, and creative problem solving exercises.
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Semester 4 : Managing Human Resources
Purpose Seminar/Constructive Action (FLD 240 PCA) (3 Credits)
For their Constructive Actions, students are required to plan and implement a personnel-related initiative that will enhance the productivity of the employee groups involved.
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Values and Ethics: Political Philosophy (PSC 240 VAL) (2 Credits)
The ideas and values that serve as the foundation of our political system; how our system differs from others; the inter-relationship between business and government; major political theories regarding the nature of authority, standards of justice, the ideal of liberty and its limitations, conceptions of a just and good society, and the best form of government.
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Self and Others: Social and Organizational Psychology (PSY 240 SEL) (2 Credits)
Focuses on the relationship between work and life-span development and the culture of organizations. Students are introduced to the physical, cognitive, and social aspects of human development.
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Systems: Human Resource Management (MGT 240 SYS) (3 Credits)
Personnel administration in business organizations. Topics include employee recruitment and development, employee policies and procedures, job descriptions, training, performance evaluations, wage and salary administration and benefits; labor relations, employee safety and health as well as issues of international human resource management.
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Skills: Intermediate Accounting (ACC 240 SKI) (3 Credits)
Accounting procedures in relation to payroll; valuation of resources and intangibles; the differences between partnerships and corporations; analysis and interpretation of financial statements; the impact of taxes upon business decisions.
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Communications: Humanities I - Business and Literature (HUM 240 COM) (3 Credits)
Explores the ideas of business people and business culture that appear in a variety of contexts and perspectives in American society. Such topics as: individualism, capitalism, wealth, and the images of business as portrayed through literature.
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Semester 5 : Managing Information and Communications
Purpose Seminar/Constructive Action (FLD 350 PCA) (3 Credits)
The Constructive Action is the planning, implementation, and evaluation of a targeted research/reporting endeavor that enhances management's decision-making ability.
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Values and Ethics: Introduction to Mass Communications and Media Ethics (COM 350 VAL) (2 Credits)
Mass media, information channels, media culture, values inherent in the structure and content of new technologies, and the influence of information systems on organizational, social, and private behavior; how these factors must be considered when undertaking new business projects and ventures.
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Self and Others: American Government (PSC 350 SEL) (2 Credits)
An analysis of current political systems with emphasis on the United States, including decision making under different ideologies, and how individual interests become positive or negative forces for group decisions, at local, national, and international levels.
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Systems: Money and Banking (FIN 350 SYS) (3 Credits)
Designed to give students a working knowledge of financial markets and the institutions that serve as intermediaries in the financial markets. The role of the Federal Reserve, monetary policy, and financial intermediation will be emphasized.
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Skills: Managerial Statistics (MTH 350 SKI) (3 Credits)
Introduction to descriptive statistics. Topics included probability theory, population and sampling, statistical inference, decision theory, and presentation of data, including use of computers.
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Communications: Humanities II - Business and the Arts (HUM 350 COM) (3 Credits)
An in-depth look at the images, ideas and values that define both western and non-western societies. This course will provide a chronological overview of works of art, with the aim of understanding the broader social, political, and intellectual cultures or which they are a part.
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Semester 6 : Managing Economic Resources
Purpose Seminar/Constructive Action (FLD 360 PCA) (3 Credits)
As their Constructive Action, students are required to plan, implement, and evaluate a short-term project or segment of a larger project involving budget and financial managerial decisions.
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Values and Ethics: Business Law (LAW 360 VAL) (2 Credits)
An examination of key aspects of business law. Included are the law of contracts, partnerships, corporations, liabilities, and tax consequences, as well as current trends affecting management and stockholders.
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Self and Others: The Digital Economy (ECO 360 SEL) (2 Credits)
This course provides students with the appropriate understanding of the dynamics taking place in today's fusion of communications and computer technology and their impact on the global economy.
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Systems: Management Information Systems (MIS 360 SYS) (3 Credits)
This course seeks to incorporate the evolving field of knowledge management into the curriculum by expanding the coverage of the course entitled "Introduction to Management Data Processing."
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Skills: Financial Planning and Management (FIN 360 SKI) (3 Credits)
The focus is on capital markets and external financing, including ratio analysis, return on investment, cost of capital, the stock market, bonds, and managing investment portfolios.
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Communications: Humanities III - Technology, Culture and Commerce (HUM 360 COM)
The material covered includes an examination of concepts in pure science and their development in applied science and in technology. The course illustrates the impact of science in the business world and the relationships that develop as a result of these encounters.
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Semester 7 : Developing a Marketing Plan
Purpose Seminar/Constructive Action (FLD 470 PCA) (3 Credits)
For their Constructive Actions, students are required to prepare a detailed marketing plan for a unit, product, or service area relating to their current work, or to a newly created organization.
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Values and Ethics: Economic Philosophy (ECO 470 VAL) (2 Credits)
To understand the philosophical foundations of current economic issues. To be able to identify the ideas of the major economists who have influenced American and international societies, and whose theories will assist in analyzing current economic activities, political struggles, and economic dilemmas. This course seeks to assist students in relating key economic theories to their organization's business environment and their work.
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Self and Others: International Business I: The Geographic Environment (BUS 470 SEL) (2 Credits)
This course has a twofold purpose: to familiarize students with the world map as it exists today in terms of changed and changing national boundaries, and to study the global distribution of natural resources and industries as the basis of international trade relations.
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Systems: Principles of Marketing (MKT 470 SYS) (3 Credits)
Introduction to the basic principles and concepts of marketing theory and practice. Topics include: the marketing environments, marketing mix and segmentation, product planning, distribution, promotion, and service marketing. Students examine marketing concepts in relation to key constituencies of companies.
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Skills: Advertising, Public Relations and Sales Promotion (MKT 470 SKI) (3 Credits)
Principles and techniques for creating the basic forms of sales, advertising, and public relations materials. The focus is on effective written communications which support the various types of marketing efforts common to most businesses.
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Communications: Humanities IV - World Civilizations I (HUM 470 COM)
This course will review major world civilizations prior to A.D. 1500. Topics include transition from primeval history to the agricultural revolution and the development of civilization in Mesopotamia, Egypt, India, China, Africa, Europe, and the Americas. The development of major world religions, and their role as a major force in the ancient world, will also be discussed.
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Semester 8 : Developing a Business Plan
Purpose Seminar/Constructive Action (FLD 480 PCA) (3 Credits)
As a capstone initiative, students are required to develop a business plan. They design the plan, do research and forecasting, and gain support for the plan.
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Values and Ethics: Entrepreneurship and Strategic Management (MGT 480 VAL) (2 Credits)
This course enables students to determine the feasibility of starting a new business by examining such relevant factors as the market, and existing and potential competition.
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Self and Others: International Business II: The Business Environment (BUS 480 SEL) (2 Credits)
Planning, establishing, and managing an overseas operation; communicating local needs and the local market to corporate headquarters; working with host governments; managing in political and economic risk environments; managing changes in personal and professional career objectives within the international business environment.
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Systems: Microeconomics (ECO 480 SYS) (3 Credits)
Students examine the theories and concepts underlying individual areas of economic activity, as well as the dynamics of price, market structure, and operations of the firm.
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Skills: Financial Analysis and Modeling (FIN 480 SKI) (3 Credits)
This course provides students with the additional tools which they need to assess the implications of creating a new venture or evaluating an existing firm.
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Communications: Humanities V: World Civilizations II (HUM 481 HUM)
This course will survey world civilizations from A.D. 1500 to the present. The purpose is to familiarize students with the major events that occurred during this period in world history. Emphasis will be placed on illustrating how these major events combined to create the base of political, economic, social and cultural trends that shape contemporary world affairs.
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