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METROPOLITAN COLLEGE OF NEW YORK EXPANDS IN 2012 AND LAUNCHES NEW “I TEACH” MEDIA CAMPAIGN

 MCNY Kicks Off the Year with a New Extension in the Bronx, New Programs and an Innovative and Fresh TV Campaign Which Highlights Its Diverse and Dynamic Faculty, Students and Programs

February 1, 2012 – Earlier this month, Metropolitan College of New York (MCNY) began airing a fresh new television recruitment campaign that brings attention to its dynamic faculty, students and academic programs.  Created with the unifying theme “I Teach,” the audio and visual commercials, print and online ads feature a disparate variety of people that define the institution.  Emphasizing the school’s broad range of academic programs, the new campaign focuses on the unique perspective each faculty member imparts to students along with traditional subject matter.  MCNY boasts a rich tradition of preparing students for leadership positions across a variety of industries. The “I Teach” platform extends beyond classroom learning to prepare students “How to be a Star” in the graduate level Media Management MBA concentration, “How to be the Solution” in the Emergency and Disaster Management Master of Public Administration concentration, and “How to Change the World” in the Human Services and Education department, to name a few.

The “I Teach” spots can be viewed  HERE.

Also, this month MCNY launches its first semester in the Bronx at the MCNY Bronx Extension Centerlocated at 529 Courtlandt Avenue. This campus extension offers added convenience for students who live or work in the Bronx, adjacent parts of Manhattan and Westchester County.  The MCNY Bronx Extension Centerhosts Associate, Bachelor and Master degree programs including an Associate of Arts, Bachelor of Professional Studies in Human Services, Associate of Science, Bachelor of Business Administration in Business or Healthcare Systems Management, Master of Public Administration and a Credentialed Alcohol and Substance Abuse Counseling Program (CASAC).

Metropolitan College of New York‘s return to the Bronx is made possible by the tremendous success we have had at the Manhattan Campus over the last three years. It is one more sign of the vitality that represents the continuing commitment of the College to bring MCNY‘s special programs and educational philosophy to the broadest possible audience,” states Dr. Vinton Thompson, President, Metropolitan College of New York.

Always at the forefront of preparing its students to be future leaders, last spring, MCNY began offering a Bachelor of Business Administration (BBA) degree in Health Care Systems Management at its Manhattan campus. This degree program will now be offered at both the new Bronx Extension and the Manhattan location. Graduates will be qualified to apply for specialized industry certifications as demand for specialists in health care information management is at an all-time high and is projected to continue to grow through the next decade.

“For over 40 years, MCNYhas been cultivating a community of seasoned practitioners in the areas of human services, education, business and public administration,” said Dr. Leonard Golubchick, Director, MCNY Bronx Extension Center. “We are now proud to now be able to offer this same quality of education to working professionals in the Bronx.”

MCNY will host a special Open House for media, prospective students and the community on Tuesday, March 13, 2012, at 11am to 4:00 pm followed by the Ribbon Cutting Ceremony.

For more information on MCNY, visit www.mcny.edu or call 800.33.THINK.

Press Contact:   Tamara Young  (212) 219-7224  

Posted By Tina Georgiou

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