Metropolitan College of New York (MCNY) 2001 Media Management MBA alumna, Paula Landry, has come full circle. In fall of 2017, she was named Director of the MCNY School for Business MBA in Media Management Program.
Landry decided to further her education after already having a series of successful credits under her belt. In 2000, pairing an MBA with her impressive resume was what she needed to launch her own business. “I was one of the early graduates from MCNY’s Media Management MBA. At the time, this was the only one of its kind in the nation. Since then, some have imitated but no one has duplicated this unique program. The curriculum fuses the study of general MBA skills in economics, finance, marketing, operations, management, and accounting to prepare students to lead media companies and start their own.”
Now, CEO of her own company, IdeaBlizzard Productions, Landry is an award-winning film producer, media consultant, educator, and author. Her recent films include Abracadabra in 360 and A Cat’s Tale — an immediate stage-play adaptation and films in development include Irish-themed, dark comedy Last Pint, as well as The Entitled, based on the novel by best-selling author Frank Deford. Her films have debuted at Sundance, Chelsea Film Festival, CineVegas, winning awards from the Best Actors Film Fest, Columbia Pictures Screen Gems, Time Warner Showtime Audience Award, and WorldFest Houston Film Festival.
Landry’s eclectic career in media forms the foundation for a multi-media perspective across a spectrum of channels. “Paula’s energy, creativity, and determination have allowed her to celebrate major accomplishments in the media world. I look forward to her bringing those same qualities to her new role as Program Director of the Media Management program,” shared Dr. Tilokie Depoo, Chief Academic Officer & Dean, MCNY School for Business.
As a media entrepreneur, she creates budgets, schedules, business & marketing plans for other entrepreneurs and also teaches media to MBA students at Wagner College, conducts seminars in film/media business around the world, including Regents College in London, Haifa Film Festival in Israel, the Cannes Film Festival, MTV Paris, NYU, New York Women in Film & Television and The School of Visual Arts.
“Changes in media are taking place at a breathtaking pace,” says Paula Landry, “Students coming to pursue their MBA’s in Media Management want to know that what they learn today will apply tomorrow. Our professors are leaders in their field — they are doing and teaching — this keeps the program challenging, exciting and relevant.”
Landry is the author of the 2nd edition of Scheduling and Budgeting Your Film (Focal Press) and co-author of The Business of Film, 2nd ed., with Stephen Greenwald (Focal Press). An advocate for diverse voices in VR/360 (Virtual Reality 360), she offers ebooks, masterclasses (VR Expo in NY), and webinars (Screenwriters U), publishing all about this new media and content opportunity for under-heard voices.
“One of the highlights of this one-year MBA is the Annual International Short Film Festival. Short filmmakers from around the world submit their films for an opportunity to get exposure,” says Landry, “Unlike other programs, our students work together to produce a one-day festival that is open to the public. All eyes are on them as they learn to manage every aspect of the business.”
Be sure to check out her column on Script Magazine @aflickchick, Mastering Film or Twitter @paulalandry.
To submit a film short for the Film Festival on April 6th, use this link.