MCNY’s MBA in General Management offers a curriculum that serves as a solid foundation in all the fundamental business disciplines. And, in addition to the subjects covered in traditional MBA programs, we integrate the College’s Purpose-Centered System of Education, which provides students with the opportunity to use the knowledge they gain in their studies to take positive action in the organization where they are employed. Students earn credit for these hours, thereby making it possible to work part- time or full time while attending classes full- time.
Purpose 1 | Purpose 2 | Purpose 3 | |
---|---|---|---|
Constructive Action | Industry & Venture: Strategic Industry Analysis | Business Planning: Strategic Planning | Actualization & Evaluation: Strategic Management & Evaluation |
Values & Ethics | Business Law and Ethics | Risk Management and Compliance | Corporate Social Responsibility and International Practicum |
Self & Others | Emerging Technologies and Business Empowerment | Marketing in a Flat World | People, Conflict, Negotiation and Resolution |
Systems | Intra and Entrepreneurship & Business Management | Organizational Behavior, Development & Transformation | Innovation and Knowledge Management |
Skills | Managerial Accounting | Managerial Economics | Managerial Finance |
Credits | 15 | 15 | 15 |
Foundation courses
Managerial Statistics | Principles of Management & Marketing | Principles of Financial Accounting | Principles of Economics & Finance |
Strategic Industry Analysis (MBA 615 PCA) (3 credits)
Students conduct comprehensive strategic analysis of the industry of their proposed entrepreneurial/intrapreneurial venture and the specific segments of their proposed venture for their Constructive Action. They will acquire basic research techniques and methodologies necessary to explore and analyze business trends and needs; relate those needs to their respective proposed professional situations and then apply that knowledge to identify and decide upon a venture, which will satisfy an industry need, realize an opportunity, or solve an industry problem. It is expected that through this Constructive Action they will apply the resulting statistical data to deciding upon the direction or extent of their respective entrepreneurial and/or intrapreneurial ventures.
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Managerial Accounting (MBA 615 SKI) (3 credits)
Students create balance sheets and income statements and use relevant cost data for managerial decision-making. Topics include: accounting practices relating to asset valuation, profit determination, cost allocation and internal control procedures. Students learn to analyze cost data related to specific projects and to classify costs/expenditures as either product or period costs as well as techniques associated with cost/analysis reporting, decision-making, planning and budgeting. Students also have the option of learning the use of accounting software and tools such as QuickBooks and PeachTree.
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Emerging Technologies and Business Empowerment (GMT 615 SEL) (3 credits)
Theoretical, managerial and hands-on approaches to the study of computers and information technologies for problem solving and decision-making. Topics include: business intelligence; Web 2.0, Web 3.0 and beyond; mobile and electronic commerce; search engine and social media analytics; information systems; system components and properties; and types of information useful to end-users; strategic uses of computers and computer networks in organizations, to analyze systems, information flows, transaction processing, applications of database management; major trends; concepts, applications and technical alternatives in telecommunications. Students will work with standard applications software packages including Microsoft Office, spreadsheet applications, database management, graphics, as well as software specific to their respective areas of specialization.
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Business Law and Ethics (GMT 615 VAL) (3 credits)
Overview of the interrelationship between the law, ethics and business industries focusing on the scope of rights that attach to an enterprise and the legal issues business people need to identify throughout their careers. Students learn how to negotiate and draft legal agreements based on the varying needs, responsibilities, moral perspectives and ethical obligations that arise in common business situations.
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Intra and Entrepreneurship and Business Management (GMT 615 SYS) (3 credits)
This course provides students with the knowledge and tools they need to launch a successful business. Student will learn the process of turning an idea into a profitable finished product, either as an entrepreneur starting a new business venture or as an intrapreneur taking direct responsibility within a large corporation.
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Strategic Planning (MBA 725 PCA) (3 credits)
Students apply knowledge obtained and the strategic industry assessment conducted for their Constructive Action in the prior semester to develop a comprehensive strategic business and marketing plan for their chosen entrepreneurial and/or intrapreneurial venture. They will also learn the importance of a well-written and exhaustive business plan in determining the allocation of resources, obtaining them and successfully managing the resulting venture. Students will also plan and build a website that can be used in marketing or implementing elements of their entrepreneurial and/or intrapreneurial venture.
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Managerial Economics (MBA 725 SKI) (3 credits)
Basic principles and techniques of micro and macroeconomic analysis applicable to business decisions. Topics include: fundamental legal and practical considerations of financing packages; market structure; pricing and resource allocations; applications of managerial strategy and public policy with an emphasis on competition; market power and a business firm’s optimal response to government regulation.
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Marketing in a Flat World (GMT 725 SEL) (3 credits)
The course covers the integrated marketing communication mix in a landscape where companies face new challenges to remain competitive in a global market where geographical divisions are becoming increasingly irrelevant. Topics include: consumer behavior; market research; product planning and development; pricing; advertising strategies; budgeting; personal selling; media cross-marketing; advertising regulation; strategic planning for international markets; special events and sales promotion; public relations and publicity.
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Project Leadership (GMT 725 VAL) (3 credits)
This is an advanced course in project management and leadership on strategic change. The course emphasizes the use of project management software and sound management principles in cost control, resource and staffing planning, project financial, and schedule management. Topics include organizational strategy; portfolio management; scope management; risk management; cost estimation and budgeting; project scheduling.
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Organizational Behavior, Development and Transformation (GMT 725 SYS) (3 credits)
Students study techniques for designing and developing a highly productive, effective and socially responsive workplace. Topics include: work motivation; learning theory; conflict resolution; leadership; managerial styles; job design; performance evaluation and feedback; group dynamics; and issues of organizational power and politics. A broad spectrum of actual management case studies will be used to demonstrate effective approaches and strategies for dealing with organizational problems and opportunities.
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Strategic Management and Evaluation (MBA 735 PCA) (3 credits)
In this course, students will begin implementing their planned venture, and will set into motion their respective business plans, identifying sources of financing and evaluating their successes and failures. For this Constructive Action, students will identify sources of financing and actualize business objectives by developing policies and allocating resources to implement their plans. They then will design key project metrics and indicators, monitor and evaluate the outcomes of implementation, further applying knowledge gained through practice by revising, adding, deleting or adjusting strategies as needed. By the end of the semester, students will also assess the extent to which they were successful with their respective venture goals and draft recommendations for further action.
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Managerial Finance (MBA 735 SKI) (3 credits)
Overview of the effective management of financial resources. Topics include: analyzing fiscal data; budgeting; the construction of cash flow projections; financial statement analysis; taxation issues; internal and external reporting requirements; internal controls; the hiring and supervising of accounting staff and personnel; borrowing; basic risk and return concepts; security pricing and analysis; capital budgeting; the cost of capital; strategic planning and investment decisions.
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People, Conflict, Negotiation and Resolution (GMT 735 SEL) (3 credits)
Students develop negotiation skills for use in various business contexts. Topics include: negotiation theory; the advantages and disadvantages of different negotiation styles and strategies; dispute prevention; litigation versus alternative resolution options; mediation; arbitration; court systems and litigation; trials and appeals involving individuals, multiple parties, coalitions or teams. Students will learn pre-negotiation preparation techniques; how to develop a personal negotiation style; how to engage in cross-cultural negotiations; and how to develop trust and build beneficial professional relationships.
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Corporate Social Responsibility (GMT 735 VAL) (3 credits)
Provides an insightful look into how business adopts a strategic focus for fulfilling the economic, legal, and ethical responsibilities expected by all its stakeholders. Topics include: managing stakeholder relationship; governance; ethical business decisions; technology and sustainability issues. Case studies provide focus on financial, energy, and environmental issues. This course works in tandem with the International Practicum.
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International Practicum (MBA 735 INT) (course runs in tandem with 735 VAL courses)
The purpose of this course is to familiarize and understand the theories and practices of international business, along with the geographic, demographic, technological, political, economic and socio-cultural forces that impact cross-cultural business, and understand the influence of national/international media related to business management. Students will study the principles and problems that individuals, companies and institutions encounter in their business practices in a global environment. The course will illustrate the changing nature of alliances, industries and government intervention. We will introduce some of the business principles and concepts in the U.S., along with the different management styles of other countries, with particular emphasis on Germany, the United Kingdom, China and India.
In addition, to allow for development of global business vision, the School for Business arranges “International Colloquium” where senior businessperson, corporate executives from different parts of the world joins. Additionally, School for business also arranges visits to famous iconic organizations such as New York Stock Exchange, New York Federal Reserve, NASDAQ (National Association of Securities Dealers Automated Quotations), corporate houses, media offices, hospitals, IT organization. These real-life exposure components for international and national experience are built into the programmatic curriculum and included in the tuition that runs in tandem with this class. The final selection of the participants, venues for this real-life experience exposure is selected annually, and may change from year to year. Participation in these “International Colloquium” and study visits is mandatory, except for very limited exceptions that may be granted by the dean. Tuition rates are the published MCNY tuition rates regardless of whether students participate in the “International Colloquium” and study visits.
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Innovation and Knowledge Management (GMT 735 SYS) (3 credits)
This course provides an overview of state-of-the-art enterprise knowledge management systems that leverage a company’s existing investments in intranets, data warehousing, data mining, groupware and other collaboration technologies. Topics include: managing the process of planning, coordinating, managing, sharing, and controlling organization’s data assets; operating information systems to create, collect, process, disseminate, use, store, protect and dispose of information.
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This foundation course introduces students to statistics useful for their MBA studies and for solving managerial problems. Students will learn a variety of techniques and tools to solicit, evaluate and communicate information for problem solving purposes. The course teaches the concepts and applications of business statistics, as well as providing the students the opportunity to observe and actually carry out computer-generated solutions using SPSS and Microsoft Excel.
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Principles of Management & Marketing (MBA 502 FDN) (1.5 credits)
This foundation course teaches management principles by weaving three threads: strategy, entrepreneurship and active leadership. Students will also be exposed to key concepts of marketing in today’s business environment such as service, sustainability, ethics and social responsibility, global coverage and metrics.
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Principles of Financial Accounting (MBA 503 FDN) (1.5 credits)
This foundation course teaches fundamental accounting procedures and the uses of accounting information. Topics include: recording transactions; controlling, costing and analyzing inventories; reporting and controlling liquid assets; measuring and reporting long-operating assets; current and contingent liabilities; the time value of money; analyzing and reporting owners’ equity; balance sheets and statements of cash flow; and managing and accounting for corporate income tax.
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Principles of Economics & Finance (MBA 504 FDN) (1.5 credits)
This foundation course helps students to understand the practicality and relevance of economics and finance with a variety of illustrations and insights. Economics topics include: classical vs. modern economic thought; supply and demand; elasticity; competition and monopoly; inflation and unemployment. Finance topics include: the Federal Reserve System; FOMC and the money market; interest rates; financial Structure; investment decisions.
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